Jenkins on 'critical information studies'

Richard Adler's picture
Posted Fri, 04/10/2009 - 06:25 by Richard Adler
url: 

http://henryjenkins.org/2009/04/what_went_wrong_with_web_20_cr.html

A one-step review of Henry Jenkins' recent thought:

More recently, I have been seeking to better understand the mechanisms by which consumers curate and circulate media content, rejecting current discussions of "viral media" (which hold onto a top-down model of cultural infection) in favor of an alternative model of "spreadability" (based on the active and self conscious agency of consumers who decide what content they want to "spread" through their social networks. This work argues that what I am calling participatory culture might best be understood in relation to ideas about the "gift economy" developed by Lewis Hyde in The Gift....

Comments

Sam Rose's picture

This is also related:

by Sam Rose - 04/11/2009 - 05:35

This is also related: http://henryjenkins.org/2009/02/if_it_doesnt_spread_its_dead_p_1.html

I am glad he is carrying the torch on this.

Paul and I discussed http://ccl.northwestern.edu/netlogo/models/VirusonaNetwork which, in my opinion, may actually show that if you try to spread information in any way that resembles a "virus", that the network will become resistant over time to your "virus". Enough people will learn to detect the "virus", and will start to ignore it, so that it won't even spread to those who cannot yet detect it.

paulbhartzog's picture

Gift

by paulbhartzog - 05/04/2009 - 10:27

It cracks me up that every discipline has a different author who "originated" the study of gift economies.

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